rankmaster77 - 4:33 pm on Aug 24, 2012 (gmt 0)
I agree wholeheartedly that its ripe, especially in certain verticals. Its ridiculous to see how expensive it has become no matter what you do, no matter how hard you work in optimizing your account.
The issue I just wrote about is a perfect scenario. We get in the market early, we bid, we fix and get better month over month, 100's K dollars are spent building a solid account. Other businesses come in and bid on the same KW, no problem there-its the cost of doing business. But instead of the costs leveling out for us eventually, they continue to climb every month and every quarter, making our cpa much higher, affecting our margins all the way around. When does it end? And how much is enough for Google.
I really wish someone in the FTC looked further into this. Google is way too big at this point to be ignored.