Novus - 11:44 am on Aug 2, 2012 (gmt 0)

Hi All
My company is in the process of building a microsite to launch a new product however we do a large amount of business through Amazon and would very much like to have the sale pass through Amazon, ordinary not a problem.

I am proposing we have an ad spend for the first 3 to 6 months of the launch, promoting the product primarily through ad words. The sticking point is... identifying the ROI.

Adwords -> Microsite -> Amazon ->Sale

How do we track a conversion via click through to Amazon? Is this a possibility?

Does anyone have any experience with this?

Best Regards
Neil