RhinoFish - 5:35 pm on May 9, 2012 (gmt 0)

no, not usually - i think it's important to segment them (aka view them segmented) to understand where the low ctr is coming from.

but your issue isn't ctr, you're saying your flag is ad relevance, not ctr...

flags:
[support.google.com...]

ad relevance
[support.google.com...]