minnapple - 1:01 am on Jun 6, 2012 (gmt 0)

Planet13,

PPC Amazon was converting 10 to 1 over Adwords.
After the modifying the Adwords campaigns I brought them both inline, but like I said traffic and the sales volume is low, because I tighten the Adwords keywords only to exact matches.

@ minnapple

Amazon advertising is outperforming Adwords 10 to 1


can you clarify this a bit?

do you mean people selling their items through amazon (like having an amazon store)?

Or do you mean a different way?

Does amazon have something that is purely "advertising" like adwords (without having to sell through amazon)?

thanks in advance.