Planet13 - 8:50 pm on Nov 21, 2011 (gmt 0)
That said we do bid on some competitor names and sometimes include a comparison of why people should come to us vs what the competitor offers.
can you tell me whether you mention the competitor by name in your ads or on the landing page?
And I would love to get an idea on how you phrase the benefits of your site over the competitors.
Thanks in advance.