In short, new client hired an Adwords certified company to manage her Adwords. They rewrote her site text and exaggerated her services telling her this was how things were done online these days and put together an adwords campaign with exaggerated claims.
She got a warning, tried to sort the problem by changing her site text but got banned - i think because the ads continue to run with exaggerated claims. Though the adwords campaign was attached to her google account, she never once used it, everything was managed by the adwords company.
The Adwords company closed down and re-opened under a new name, leaving her with a business permanently banned from advertising on Adwords whilst they traded on.
Anyone got experience with this sort of predicament? My client was naive, and a victim here, trusting the company with apparent credentials to do the right thing. Without adwords, she get little traffic as she is not ranked well in google places(she is 8klm from the centre of town) and though she ranks well in natural search, she is below 3 adwords advertisers, 8 google places listing and then 3 natural search listings for her main phrase.
Anyone appealed a ban under these sorts of conditions and had a positive outcome?
Client is in australia.