RhinoFish - 3:31 pm on Jul 30, 2011 (gmt 0)
if consumers love it, G loves it.
so look at "content" as including what's on the page, and well as what's off the page - what's implied by the things people know of the brand.
we've all seen G punish very large companies for doing bad things, so while i'm plenty jaded, i do see G's approach as consumer centric, not dollar centric.
they do know that their consumer centric approach brings them wealth (i know the same about the services i sell), but along the way, they are serving value, not just flexing their greed muscles.