walkman - 5:46 pm on Jul 21, 2011 (gmt 0)
Engine, IMO (have to say that when I 'bash' Google ;)) this is done so it drives the middleman out of business for that field. Once you stop offering that, then Goog will be the only one left. The same way Goog is doing to local directories, shopping comparison sites, soon 'offers,' credit cards...travel..etc etc.
I showed him how to use AdWords when it first came out and he looked at me and said, no, forget it, I don't have time.
His solution was to employ a small agency suited to his business.
I doubt he'd be impressed with Google's approach, never mind his agency.
Microsoft - Netscape.