doubtmaster - 7:54 am on Apr 15, 2010 (gmt 0)
When a business has 10 customers, the value of one customer is 1/10. The more customers a company has, the value per (regular/ordinary) customer usually gets reduced. This never disclosed openly by any company, but welcome to the real world !
Once a business is small, they do not openly say they have 'premium customers.' Once a business becomes really big enough, they will openly differentiate between ordinary and premium and start classifying. Some others may not classify it openly, but do it all the same. In the real world just about everywhere it is there.
Now when it comes to promoting oneself, the rules are even different. It will not be called promotion, but may called by any other name. They can even say it is an experimental mode and soon if it works, will be passed on to other advertisers as well.
The ultimate unwritten rule in business is.... it is my business and I will run in a way most beneficial for me. As far as nobody complains, well and good. If someone complains and it is too small, I will ignore it. If it grows I will notice and do nothing... However only when it starts to shake my business I will think about doing something.
So for them to change things either of the two things should happen...
1. More and more customers like you can complain until they notice.
2. A really good competitor provides with you a better product.