wayne - 3:58 pm on Dec 31, 2004 (gmt 0)
instead of 30 ads for Widgets with the display URL set to "eBay," Google will display 30 ads with different display URLs that utimately send the visitor to eBay anyway.
I think it would still be an improvement, although maybe not perfect. There will not be as many ads as there are now going to the same site, because it will take more time and effort to create a presell page on your own site. It is too easy now for affiliates to just add a bunch of keywords and plug in an affiliate link. Requiring them to have their own presell page would slow them down a lot. Make them give a reason to their visitors why they should buy a certain product. Hopefully Google won't allow people to just put up duplicate sites but require their content to be unique. What is the sense in having four or five ads on the same page going to the same webpage.