RedWolf - 3:40 pm on Oct 19, 2004 (gmt 0)

I dropped the content ads this spring after not seeing much from them except a lot of clicks. When Google ran their rebate special, I reactivated them, but dropped them again after not recieving a single conversion from content. I never really noticed much difference between my Content average CPC and that for search dispite hearing about all it supposedly having a lower CPC nowadays.