jkwilson78 - 3:29 pm on Apr 23, 2008 (gmt 0)

Sounds to me like someone didn't take the time to learn about Adwords and lost a lot of money on the content network and wants to blame Google for their ignorance.

I can see the next lawsuit:

"Advertiser sues Google for not making it clear that running an Adwords campaign may not be profitable" A spokesman for the law firm representing the case said: "Google needs to make it explicitly clear that people may lose money. Something like a blinking flash banner that warns people of the possible financial risk would be appropriate."

Adwords is not a toy and if you as a business owner decide to use their system without the help of a marketing firm or someone who has experience with Adwords it is 100% your responsibility to learn what to do.

Google has several hundred pages of documentation for Adwords...read it....