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---- Automatic Matching Beta - Ultra Broad Match


netmeg - 7:44 pm on Mar 7, 2008 (gmt 0)


I had a message in one of my client accounts today that the account had been selected for the beta to start March 11th, and it looked like it was going to be turned on by default, unless I went in to all 80 campaigns or so to turn them off. THAT is kind of a pain - I don't mind trying it out in some areas, but I really don't want to go through and turn them all off one by one. I do notice in my campaign settings where the box is to turn it off.

So, my intention is to turn it off completely except maybe for one or two campaigns, and see what happens. If it works, I'll run with it, if it doesn't, off with its head.


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