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RhinoFish - 8:42 pm on Feb 28, 2008 (gmt 0)
This will raise revenues for G, it'll fatten their ad inventory generated from their existing advertisers, and I think it's mainly people who have been begging for these types of features... G knows they shouldn't have them, so letting them have what they ask, like giving a kid too much candy, isn't evil by itself, but it ain't proud parenting... hehehee. G ain't my daddy, so no biggie if they're gonna allow themselves to be some people father, doling out the candy. Those big fat lazy kids step onto my court and I'm still gonna dunk on 'em. If G gave volume discounts, I'd be pissed off. But free keywords to people who can't find their own, naw, ain't pissed here. Besides, they already have a team that does free optimization, helping advertisers write ads and fatten their keyword lists, giving fat lazy timmy a big ol' candy jar won't make him an ubermarketer taking my spots, it'll just make him wider.
If this is opt-out or preferably opt-in, I don't see a problem with it at all. I don't plan to use it, but that's because I'm like most people here, bidding for ROI (not branding) and I'm familiar with the system's inner workings, can find my own keywords and have the time and will to do that and have no problem spending my budgets (in fact, they're set at the point where I start to push too hard and roi drops off too much). But for every one like us, there's 10 lesser experienced operators asking why they can't spend all their budget and doing inadequate keyword research... so let G help those who don't have the time or will to do the detailed segmentation and research and testing, I'll still whoop 'em.