netmeg - 8:40 pm on Feb 25, 2008 (gmt 0)

Until I know where it's going, I wouldn't object to being able to set a percentage of my budget to this ultra broad match - say tell Google it's okay to put 20% towards it, then I can evaluate and decide if I want to raise or lower the percentage, or turn it off entirely. I can see the benefits AND the potential problems with it. I wouldn't mind trying it, but I want some controls in place.

That said, it's all moot for me, because none of my accounts were invited to participate.

(And I find I have to allocate roughly $1100 per day in order to actually spend $700 on many of my client accounts)