bw3ttt - 7:22 pm on Aug 20, 2007 (gmt 0)

no, don't quit.. There's a lot of tweaking you can do. In my experience you almost always lose money right off the bat.. Get the smallest amount of clicks possible.. I like to hover at around a 1.0% CTR. Anything below that and you stand a chance of getting your keywords inactive.

I find the traffic from Google itself is the best converting.. Try removing your ad from the search network and avoid the content network until you understand what you're doing a little better..

It's not the amount of traffic you get, it's the amount of sales you get.. Build your campaigns around that principal.