netmeg - 6:43 pm on Nov 15, 2007 (gmt 0) NEED MORE RESOURCES ON THIS.
I have a couple clients who would probably be very interested in trying the Google Print Ads program, but I'm at a loss as to how to get started on this. Even for new clients in markets I'm not totally familiar with, I can root around and give at least some kind of an estimate as to time and costs involved with AdWords, but with Print Ads, I haven't a clue, and I'm loathe to get started (or even recommend it) without SOME kind of a basic guideline as to how much it tends to cost, and how much time and effort it takes to set up and monitor. I have been through the docs, they aren't helpful. Telling me to set my own price and wait and see if anyone accepts it - that's not an efficient business model for me or for my clients, nor a wise use of my very limited time. I can't tell if Google Print Ads is the redheaded stepchild or I am (and I'm not even redheaded, except in the summer sometimes)
NEED MORE RESOURCES ON THIS.