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RhinoFish - 12:39 am on Sep 15, 2007 (gmt 0)
and just for info's sake, the problem the earlier poster had, is a problem i also have. some businesses are looking for regionally located customers only for certain reasons. so if you add the option to exclude geo-indicated traffic from geo-targeted campaigns, i'll also be using the new option. in my case, my client runs legal services (and i run his ppc thru my MCC) and he wants people nearby to see his ad, because regional clients are repeat clients - where as geo-indicated (remote) viewers are just one-offs who happen to need his provided services just for one legal case of theirs. the distinction here is significant - ideally, i'd want to bid these separately - perhaps that's another way you could accomplish the split. in my case, we'd max out the bid for locals and lower it for remote geo-indicated prospects. in the case of hotels or any attractions for that matter, i could see a needed functional split... how does a hotel in florida advertise a special rate to floridians when they're geo-targeted campaign will also be seen by someone in chicago who searches for "orlando hotel". point is, there's perfectly reasonable ways to see one, or the other, are worth more (or less) and they often require different approaches. geo-located and geo-indicated need more segmentation ability for us. thanks again for listening.
thank you.