Rehan - 3:34 am on Aug 31, 2007 (gmt 0)

For regionally-targeted campaigns, I would like to be able to choose whether or not the region name appears below the ad...

There are times when I want to target all of the country except for one region -- for example, suppose I want the ad text to indicate to everyone in the US other than in my own state that they pay no sales tax on purchases from the site. As far as I know, the only way to do that is to target by region and choose all the states except the one where my business is located. But when searchers see the ad with their state displayed below the ad, it's: a) misleading because my business is not located in their state, and b) not quite as clean and aesthetic as the ad by itself.

I realize that many times it's to the advertisers' and searchers' benefit to have the region or city listed below the ad. But I believe there are times when it would be better to have that little detail omitted.

[edited by: Rehan at 3:39 am (utc) on Aug. 31, 2007]