The market must be confident that Google will roll out Google Auction and bite hard into eBay and Paypal's market share.
I for one would like to see Google come up with a service that will make Paypal obsolete. I have some money Paypal and it will not let me withdraw it in my country, bank wire to my country, or post a check to my country. (FYI, I'm in South East Asia). And there are so many other people who sold their stuff on eBay, and all their money is sitting in Paypal and cannot be withdrawn to be used.
Google could come up with Google Auctions, no sellers fees. The only catch is that Google will display ads on your selling page. Example, you sell used widget, and Google displays an Ad of new widget.