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---- Is "Search Query Report" New?


sem4u - 9:31 am on Jul 2, 2007 (gmt 0)


I have just run a Keyword Performance (KP) report and a Search Query Performance (SQP) for one site, for June.

Here are the differences:

Impressions: 14 x higher on SQP
Clicks: correct
CTR: 14 x higher on SQP
CPC: correct
Cost: correct
Conversion Cost: Total is correct but each query on the SQP has a value, even if there has been no conversion!
Average Position: 0.7 higher on KP
Conversions: correct
Conversion Rate: correct
Cost / Conversion: correct

Also 19% of the queries on the SQP came up as "All other queries"

Looks like there is still a lot of work to do to get these reports to match up!


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