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dba_guy - 4:32 pm on Mar 4, 2007 (gmt 0)
Does anyone have any information on how Google views.. /specific-widget vs /specific-widget.htm The first method doesn't include the file extension, but lands them on the same page. Do keywords in the url carry the same weight as keywords in the file name?
"We changed the name of the landing page from “specific_widget.htm” to “specific-widget.htm” and recreated the ad group and ad pointing to the renamed landing page."