SlimKim - 11:30 pm on Nov 8, 2006 (gmt 0) Will my landing page quality affect my ad's position?
Am I interepeting the following portion of the Adwords Blog correctly in that i take it to mean that the only thing nessacary to restore my clicks from content ads is to raise my bid?
Not for Google search. While one's landing page quality is directly correlated with the minimum bid required for one's ads to run, it does not affect your ads position (or 'rank', as it is often referred to) at all. However, since there is no minimum bid requirement for contextually-targeted ads, low quality landing pages will result in the need to bid higher to compete in the auction, which could also impact your position on pages in the network.
Will my landing page quality affect my ad's position?