Robsp - 8:13 pm on May 11, 2004 (gmt 0)

I still very much depends on the product or service offered and whether there are any sensible adsense sites on that topic. For some of my clients almost all clicks and conversions come from content targeting. The lower prices help to bring the cost of conversion down.

I'm not negative about content targeting, I always opt in first, then see what the results are before opting out which hapens in 50% of the cases.