ThatAdamGuy - 5:53 am on Feb 20, 2005 (gmt 0)

So let me see if I understand this.

She was on a page ALREADY about a specific book on a book seller's site. She then:
1) Activated the autolink feature
2) Clicked on a specific link to get more info on that book, even though she was already on a page about that book
3) Was distressed that she ended up on a page of a competing bookseller with info about that book?

Sorry, I don't buy this as a betrayal. Sounds like serving the consumer to me.

"Gee, I'm on Barnes and Noble's site, looking at this book. Wouldn't it be nice if I could get more information on it than I see on this page? Ah ha, I can use the Google Toolbar!"

Sounds good to me.

Now if Google ever started hyperlinking book names or other words on my sites, I'd be rather peeved. I do admit it's a slippery slope, but I prefer to holler at Google if they cross it, not before.