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thejenn - 6:58 pm on Nov 1, 2002 (gmt 0)
You simply cannot optimize for 20 phrases per page. 3? Maybe...4...you are starting to stretch it. Perhaps they need to choose a few hundred that are the primary keyword phrases. You could optimize the actual content of the page around those and make use of PPC campaigns to cover the rest? I sincerely believe that if you try to optimize a 100 page site for 2000 phrases you are unlikely to end up ranking well for ANY of them.
If they want to hit that many terms, the reality is that they will have to have a site that has more than 100 pages.