7_Driver - 9:44 am on May 27, 2012 (gmt 0)
Some good information here
Especially in the video. I almost feel sorry for the ICO - reading between the lines, I think they understand the issues, and know this law is crazy - but it's become their remit to enforce compliance with a law created by people who don't understand the issues.
They make it pretty clear (03:15 in the video) that there's almost no danger of publishers being fined provided they don't do anything silly (like publicly saying they've no intention of complying with the law).
ICO have also made it a pain for people to report a site - they have to fill in a BIG questionnaire - so hopefully that will put people off making complaints.
One bit that I did find funny in the video was at 06:25 where he tries to convince us that it's a good thing that the UK has implemented this directive, when the rest of Europe hasn't bothered - so our competitors outside the UK don't need to waste their time on this - and can spend the time growing their businesses instead. Only someone in the public sector could see unnecessary red-tape as a "good thing".