IanTurner - 12:43 pm on Apr 3, 2007 (gmt 0)

Someone just pointed this out to me:

[yelldirect.com...]

I don't think its been mentioned before, so it appears we have a new PPC avenue available in the UK, though the 20p min bid is a bit steep when you compare with the competition.

Yell does have some traffic, so has anyone tried this yet and if so what were the results?