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- Marketing and Biz Dev
-- General Search Engine Marketing Issues
---- How often should I update content?


brokenbricks - 4:08 pm on Feb 8, 2006 (gmt 0)


The #1 site in one of my niche's is a site that hasn't been updated in 4 years and is actually a database error when you go to it. It was registered in 1996 and that's the only reason it's even there.

So you can maintain extremely high rankings with non updated content, this content doesnt even exist - it's an error page. Poor #*$! is missing out on some serious traffic and money.


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