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blaze - 3:33 am on Feb 23, 2005 (gmt 0)
However, it won't be search engines that will do it. It will be blogs. I believe more and more people will use blogs to refer them to content and products they are interested (buy and do what smart people you respect suggest to you). Gaming blogs will be very very very difficult. Which means that what Brett says is accurate, in that scenario. Currently, though, short term hit and runs are very juicy, indeed!
However, I do agree - we are moving more and more towards a meritocracy.