Eric_Jarvis - 8:44 pm on Apr 16, 2004 (gmt 0)

first

eclipse...if there are no information sites then that's your opportunity...build the definitive information site...offer reciprocal links to all your competitors...but put the link to your services first on each page...keep the information up to date and watch the traffic grow and the customers roll in

don't compete directly unless it's either easy or there is no alternative

kristiweb

the relative importance changes between search engines and over time...aim to get everything right...start by changing the things it's easiest to change so that you can start getting better results quickly