engine - 5:44 pm on Apr 9, 2010 (gmt 0)

March US Search Share Shows Continuing Growth For Bing [news.yahoo.com]

Microsoft's new Internet search engine Bing increased its share of the US search market in March while market leader Google slipped a bit, online tracking firm comScore said Friday. Bing's share of the US search market rose to 11.7 percent in March from 11.5 percent in February, the 10th straight month of modest gains, the Web analytics firm said. Microsoft's search partner Yahoo! saw its share increase to 16.9 percent in March from 16.8 percent in February, comScore said. Google remained the overwhelming leader of the lucrative US search and advertising market although its market share fell slightly in March, to 65.1 percent from 65.5 percent in February.