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-- General Search Engine Marketing Issues
---- How many search results should I track?


alex22alex - 9:38 am on Sep 16, 2009 (gmt 0)


I would agree that while ovbiously the benifits of strong analytics far outweigh tracking position on SERPS.

That rank tracking can also be very helpful. Testing over time to see how your moving up the serps can certainly in the early stages of site development be important. Giving insignts into keywords/phrases that need more work.

The number you are going to track will ovbiously depend on what you are trying to track. If its a keyword/phrase you have never worked on it will be better to track a larger range of results.

With regards tracking however i find it very difficult to get a good bit of software that retruns accurate regional results for google. I dont know if anyone has any suggestions ?

"Top search queries" in webmaster tools is quite helpful if anyones not looked at it i would check it out. However its not really aimed at tracking the long tail.

Alex


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