pageoneresults - 4:07 pm on Jan 6, 2008 (gmt 0)

After 12+ years of promoting www I've now decided to change my ways. From 2008-01-01 forward, I'm going wwwless. Now that I have the knowledge and tools available to me, I'm stripping the www forever.

Okay, so what are the Pros and Cons of my decision moving forward? I'm going to say that I'm not concerned about "dated conventions". I'm looking for branding, short and sweet URI addresses and no confusion whatsoever.

It's even a pain repeating dub-dub-dub. I'm through with it and good riddance!

www > 301 > root

http://example.com/

It doesn't get any simpler than that. :)

[ISAPI_Rewrite]

RewriteCond %HTTPS off
RewriteCond Host: (?!^example\.com$)(.+)
RewriteRule /(.*) http\://example.com/$2 [I,RP]

RewriteCond %HTTPS on
RewriteCond Host: (?!^example\.com$)(.+)
RewriteRule /(.*) https\://example.com/$2 [I,RP]