incrediBILL - 6:16 am on Dec 31, 2007 (gmt 0) Don't worry, I'm not going to follow suit.
One of my wannabe competitors just announced his new site layout the other day, 3rd one in a couple of years. Once upon a time he was actually encroaching on my turf and then he 'fixed' his site and slid, 'fixed' it again and slid some more, and this time it looks like he finally dynamited the whole thing as all the page names, hierarchy, every thing changed and POOF! he's a distant memory.
Don't worry, I'm not going to follow suit.