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-- General Search Engine Marketing Issues
---- How do search engines treat constantly rotating content?


Quadrille - 11:57 am on May 4, 2007 (gmt 0)


No.

If it's the same options rotating, then it isn't news, is it?

If you think there's some value to your readers, go for it. But remember that you risk confusing the spiders every time they come.

Plus if you are using JS or frames, it will not be 'counted' anyway.

SEs like stability, and give credit for stable content. They cannot give credit for content that is not always there, or content they cannot see.

That doesn't mean you shouldn't do it - but may affect its value. It may also be useful to check your visitor logs; if you do not have a significant proportion of return visitors, it's a pretty pointless move, anyway. And if you have a very high proportion of return visitors, they'll soon know that your 'news' isn't :)

[edited by: Quadrille at 12:00 pm (utc) on May 4, 2007]


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