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- Marketing and Biz Dev
-- General Search Engine Marketing Issues
---- Internal anchor text variations


handsome_rob - 8:26 pm on Oct 3, 2006 (gmt 0)


When creating links within your site, what effect (if any) will varying the anchor text have?

For example... 3 pages on a site link to the site's order form.

Page 1 uses "order form" as the anchor text
Page 2 uses "purchase sheet" as the anchor text
Page 3 uses "checkout slip" as the anchor text

Would a SE find this confusing?


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