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MarketingPro - 9:25 pm on Apr 8, 2003 (gmt 0)
A client of mine (let's call him Joe Schmoe) was in the news with some rather negative press (e.g. a legal issue) about 3 years ago. There is someone in another state who has developed a "hate" website thereby pulling newspaper articles and other pulbicity, converting them into a PDF format and posting them on his website. And, in addition, has written several nasty editorials which he has posted on his site about Joe Schmoe as well as broadcast through various bulletin boards and listserves. The legal issue is unrelated to my client's business, rather to him personally, and this "hate" website has impacted his business and reputation. His attorney has stated that the webmaster of the "hate" website can continue to post articles (even if they violate copyright) as well as provide an editiorial under freedom of speech. And, the attorney has advised my client to do nothing. However, after three years, doing a search for "Joe Schmoe" (very well known in his field) results in several listings for gateway/doorway pages to the "hate" website and the actual "hate" website. We've optimized his own series of sites, complained to the major search engines. For a brief period of time, the sites are pulled out of the directories, but then they reappear. Does anyone have any other suggestions?
This thread has some great information. And, on the same lines, I have a similiar question.