Torben_Lundsgaard - 9:35 pm on May 25, 2002 (gmt 0)

My clients include some of the leading corporations and Internet agencies in Denmark. As you might have guessed they don't know anything about SEO. Until recently they have only used my expertise after their sites were launched.

However, now some of them are bringing me in early in the design process and all the geeks are impressed of how I can drive traffic to their site just by making their content management system search engine friendly.

Unfortunately for many my service are still 3rd priority and that really bothers me. I know that I have got the solution to their problem but they just won’t learn. Why? I think I’ve got the answer and it’s very simple. Whenever an Internet agency recommends my services to their client they are putting money from their clients budget into my pocket. Even though they get a cut of my share they prefer to keep it all for them selves.

Earlier we have discussed the role of an SEO (PPC/PPA vs. pay per hour) [webmasterworld.com...]

I believe in the PPC/PPA model and I just got an interesting idea. If you are an sub-contractor, wouldn’t it make sense to your contractor a revenue share of the PPC/PPA. Until now I have only used the PPC/PPA model when dealing with the client directly.

If Internet agencies / web designer know that they will get a nice cut out of the revenue, wouldn’t that motivate them to use an SEO early in the process?

Old news or unchartered area?