hope this would help you thanks, bilal
for this you have to create a dedicated page alongwith a named url... means you have to put keywords into the page url ... e.g. www.greenwidget.com/green-widget.aspx .. you can see that a page is created for green widget individually and is dedicated to serve only green widget... also you have to put into the page title a keyword i.e. green widget .. you can also do this by creating sitemap and you can either put a page link on to the home page with keyword i.e. green widget..
hope this would help you