Danawalt - 2:52 pm on Aug 27, 2009 (gmt 0)

Thanks for the responses! I'm still not following how this process works in the first place. For instance, I received an HTML marketing e-mail this morning. I can right-click it and view the HTML code. If I reply to the message, the HTML is preserved in my new message window, unless I turn the HTML off. When I do, the HTML is replaced by a plain text message that contains all of the content of the original e-mail, but there is no code anywhere to be seen.

I guess I'm curious about how this whole process is done. Where is the HTML code stored that is being referenced in my mail program? Do I need special software to do this, like I mentioned in my first post, and does that software normally give me the option to do both plain text and HTML?

These are questions that I need to answer to intelligently go about implementing the service for my company.

Philosophically speaking - whether we like HTML e-mail marketing or not, I have to agree with rocknbil - it's here to stay and our customers are asking for it...