SEOtop10 - 3:26 am on Jul 18, 2005 (gmt 0)

Regarding contacting options, I always want to make it very easy for prospects to contact me. I prefer to put my full address and phone number at the bottom of every page. Here are a few ways it helps me --

- Users trust me more because I dare to put my full contact information so openly. There are too many sites on the Internet where it is next to impossible to get the address of the site owner (yes, even from the whois).

- They can call me right then if a prospect is serious about ordering my services but wants something clarified. Sometimes people call up just to verify that there is a real human being at the other end who knows about the subject. Several of them immediately confirm the order :)

- I get a boost in my search engine rankings for local terms because I have included the city, state and country names there. Sometimes, it becomes very difficult to include these info in the main body because you don't want to be restricted to a certain geographical area.

Also I put a "send email" link which links to a simple form with comments, name and email fields and a privacy policy. This way I can avoid my email address being picked by spambots.

HTH