IMHO this is an indirect attack by Apple On G, as a response of the granting of the location based advertisement patent to G. Not really my idea, I think someone already predicted this in the Location Ad patent thread.
Basically, the slugging has begin, and we will see the true face of these corporations. I am actually not surprised that Apple has opened the hostilities, they have done this in the past and it was to be expected.
If it was up to Apple, all the hardware will be made by the same company, will run only one OS and one program at a time, bough from a single online source, and not transferable to any other device you actually own.
G has the option to start slugging back and loose credibility by showing an ugly face, or silently cave-in and not loose face but silently line the pockets of the predators at Apple. Or, if they are smart enough, play a whole new set of hands, fend off the attack by Apple without resorting to the same arm twisting techniques.
How to do that is the million dollar question right now. And if I had the answer to that, I would be an executive.
But some pointers for G:
1) Use the public and its opinion.
2) Increase the speed of innovation, patenting and software and hardware releases. The best way to protect your back is to make stuff become prior art or patent newer stuff.