newviewit - 3:00 am on Mar 23, 2008 (gmt 0)

Don't think mobile web is mature enough for the small guys because the infrastructure is not there and the majority of consumers do not really know what's available on their mobile web browsers.

It is not a place for detailed information with long pages of text.

Mobile web is just starting out and there's huge opps for building the backbone or for large companies that are known everywhere and advertise in public areas such as magazines. Imagine someone flipping through Cosmo magazine and sees an ad with a link to mobile website. She can immediately login through her phone and buy.

Community sites and entertainment also have huge potential. It won't be long before people are constantly hooked up to Facebook/ebay on their mobiles. Checking weather, stock quotes, etc. I think it will start off with companies like Netvibes setting up homepage for individuals. One stop shop with news, entertainment, directions, reviews, etc.

What's going to be really interesting is if/when location based services will kick in. Say you're walking down the street and want to eat Italian. Go to a yet to be made mobile search site and it will find your location based on mobile network/gps...up pops a map with detailed options and directions to find what you're looking for. Location based advertising will be a key part of this system.