nickstamoulis - 2:49 pm on Jan 29, 2013 (gmt 0)
Just because they are in-house that doesn't necessarily mean their writing will get any better. You might be able to keep a closer eye on them but they are still the ones putting words on the page. My thought is, if they were just "okay" at the beginning, why not go find a freelance writer that is great from the get-go. You don't have to settle for okay! When you find someone that loves to write no matter what they are writing about chances are they'll never come back to you with boring or generic fluff content.
And an editor couldn't hurt, but they still need something to work with.