AndyA - 6:43 pm on May 26, 2012 (gmt 0)
@Rosalind: I'm sure I'm guilty of being redundant at times, among other things. I don't claim to be a professional, and I'm sure there are style faults on my site. I've often reviewed pages I wrote years earlier, and thought, "what the heck was I trying to say?" Sometimes my second effort at restating my point turns out worse than my first, but often it is better. Sometimes, I can make the page more compact when I rework it, yet at other times it becomes even longer.
I understand what you're saying, and I do agree with you. I just don't know if it's possible for search engines to comprehend a person's personality when they put copy on a page, as some can say the same thing using less words than others. But does that mean the shorter page is the better of the two? I look at sites unrelated to mine, and sometimes feel they've stopped in the middle, which makes me feel I've wasted my time. Others go on too long, and the focus is lost. Somewhere, there is a middle ground.
I know I need to improve in this area. I'd love to know more about the software you mentioned, I'm sure I'd be shocked with what it reveals.