coachm - 6:16 pm on Mar 1, 2011 (gmt 0)
Mrs Hocking has it right... Penny Profit.... Million Volume. Cut out the publishers who do nothing but create copies.
Indeed, and that's where this is going in the next year or two, and it's where my company is going. We've done really well with low volume HIGH margins over the last 15 years, and less well with the HIGH volume low margins offered by traditional book publishers.
Now, it's all changed. We control it all. Now, the issue is this: How is piracy going to affect the "new" publishing models? I have no idea. We'll be releasing all kinds of e-book formated material, both long and short in length, and we just started. No way to tell.
(bit of a tangent, sorry)