signor_john - 6:00 pm on Nov 15, 2009 (gmt 0)

The contract is up soon, Google will probably not renew. That will be a revenue stream that NewsCorp will no longer have. I would guess they are in discussions with BING for some sort of exclusive Search partnership and part of that contract would be to exclude Google and other Search engines from access.

First, the deal between News Corp. and Google involved MySpace.

Second, News Corp. needs traffic from Google News--even if it is low-revenue traffic--a lot more than Google News needs links to News Corp. stories. That's why Rupert Murdoch is making noises about blocking Google after he figures out a way to make users pay for News Corp. content (not before).