julinho - 2:14 pm on May 25, 2003 (gmt 0)

digitalhost,

Very interesting post. I foresee a long thread here.

Allow me some questions: in the AIDA scheme, how do you see the use of banners (I use mostly the 460x80 banners)?
Do you think they are most effective in A, I or D? Or any of them? Any tips on how to combine banners and text?

TIA