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-- Content, Writing and Copyright
---- testimonials must be real?


firstmark - 7:22 pm on Jan 20, 2003 (gmt 0)


If you are going to make up testimonials I would suggest giving them a slightly negative tint. And then below them show a response about how you fixed the problem and the original testimony person now thinks highly of you.
Either do this or make up some negative ones and some positive ones that are very specific.
And again no one really cares how good the testimonials sound, but if they point out something people need to consider about your product or service rather the testimonial is good or bad it is helpful to your potential customers and to you.

If you are going for legitmate testimonials you really need a person willing to have a website or email address attached to the testimonial otherwise its worthless.
If you can't having a clause saying customer privacy does not allow you to post specific contact info about your customers who left testominals is a good idea.


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